Web Marketing Strategies For Home Business Promotion
Wed 2nd Feb.'00
Vote for Biz Bits here: http://www.NowSell.com/BBvote.html
In this issue (Part 1):
1. INTRODUCTION
==>Fast manual SE submit, Competition winners, Sell ebooks, Biz
Bits Affiliate Program.
2. TOOLS AT NOW SELL!
==>Useful tools to make your life easier on the Now Sell! site.
3. SITES TO CHECK OUT
==>5 places for you to visit. +5 previous included for newcomers.
4. CLASSIFIED ADS (6-10 ads per emailed edition only)
==>Subscribe to the quality ezines advertised here.
5. INFO SECTION
==>Subscription details. Join Biz Bits FFA!
In this issue (Part 2):
1. VOTING BOOTH
==>This week’s quick poll and last week’s results.
2. FEATURE ARTICLE
==>”How To Convert Hits Into Sales”
By Kevin Sinclair, CPA.
3. TIDBITS
==>Business news and other snippets to keep you informed.
4. INFO SECTION
==>Subscription details.
If you missed the last issue, you can get it by sending a blank
email to mailto:BBLast+nowsell.com
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=====================
+ INTRODUCTION +
=====================
Hi,
Over the last few days I’ve been rushing to get a new tool at Now
Sell! ready in time to tell you about it today. I say ‘tool’ but
in reality it’s too simple to really warrant such a description.
Nevertheless, it is extremely useful. It makes it easy to quickly
submit URLs to all the major search engines by hand. Which -
according to just about every authority on search engines - is
what you should do with all your most important URLs.
I actually came up with the idea as a means to help me maintain a
regular program of submissions for Now Sell!. However, after
using it and finding it to be a real time saver, it occurred to
me that I probably wasn’t the only one that would appreciate not
having to spend ages visiting umpteen bookmarks in order to
manually submit my URLs.
In essence all the manual submit ‘tool’ consist of is a page with
links to five pop-up display windows, that are each divided into
five frames. Four of the frames fill 90% of the window, with each
displaying the submission page of a major search engine. The
fifth is a small ‘control panel’ frame across the bottom of the
window, with links to close the window, or load into it any one
of the five submission page groups.
Though I generally avoid the use of frames, they are essential in
this case. Unfortunately though, that obviously means you won’t
be able to use the feature if you have a browser that isn’t
capable of displaying them. Sorry about that.
Not sure whether or not your browser can display frames? Well,
unless it’s very old, it probably can. The easiest way to check,
is to head over to Now Sell! and try it out. If you see a page
containing nothing but a longwinded, keyword dense paragraph
informing you that the page uses frames, then you’ll know your
browser doesn’t support them!
I’ve provided simple instructions on how to submit your site on
the main page. However, you might want to carry out the first of
them, which is to create an URL file, before you visit. This is
just a plain text document where you will put the URL to every
page on your site, one per line, starting with your homepage.
With an URL file you can simply copy the URL you are submitting
and paste it into the search engine’s submission forms. This
makes the whole process considerably faster and, *more accurate*
than manually typing in the URL over and over again. Many of the
search engines require you provide them with an email address so
you might like to include this in your file as well. I strongly
suggest you get a multiple clipboard utility, so that you can
paste in your email address at the same time as well.
//——- Side Note ——-\
I use CopyPaste (I plug this so often I ought to get paid for
it!). It’s brilliant. It gives you *100* clipboards that are
saved through restarts/shutdown. It does loads of other neat,
useful things too. It’s shareware. And it’s indispensable! You
can find download links for both the original Mac and new Windows
versions on the main submit page.
\—– End Side Note —–//
Oh, and one other thing I now realize I forgot to mention on the
the site (though I might have added it by the time you read
this); before you submit an URL, it’s a good idea to ‘renew’ the
page. What I mean by this is to make an change in your HTML file,
so that the search engines will see it as a new page.
Apparently many search engines ignore repeat submissions of
identical pages with the same creation date. Some may even
penalize you for spamming the engine. In addition, I’ve read that
the Go/Infoseek engine for one, gives newer pages a slight
‘boost’ in ranking.
The changes you make need not be significant. You can change the
date stamp by simply cutting a bit of text, pasting it back again
and then saving the file. I think it’s better to actually make a
change though, so that the new file doesn’t match the one the SE
may have already indexed. Just change a word somewhere.
This is the URL you need:
http://www.nowsell.com/site_promotion/search-engine-submit.html
Don’t forget to bookmark the page when you get there. It will
make life easier for you.
For maximum benefit, you really need to submit everyday (not the
same URL!), or at least once a week. Why? Well, the main reason
is that just because you’ve submitted a page, it doesn’t mean
that the search engine will actually add it to it’s index.
Another is that you are ensured of always having some pages in
the queue waiting to be indexed, even if the SE looses some of
it’s data (which seems not so infrequent these days, especially
with all the sharing of databases that’s going on).
Get submitting!
< *>
Last week I ran a competition as part of the ‘Voting booth’
section. The winners of a free ad in Biz Bits for the best 3 vote
replies are:
* * Nathalie Grace * *
* * Marie Williams * *
* * Ian Tiele * *
If you are one of the winners, please send me your ad, preferably
wrapped to 65 characters per line (if you don’t format it, I
probably will, and it might not appear as you would like).
< *>
If you remember, last week I mentioned Joe Vitale’s book
“Hypnotic Writing,” which you can find out about here:
http://foreverweb.com/cgi-foreverweb/hypnotic
Well, this week I thought I’d share with you the view from the
other side of the fence. This is what Joe had to say about it in
his newsletter this week:
“Do people actually buy electronic books online? I was Mr.
Skeptic, thinking no one would spend hard earned money for an
e-book. After five years (YEARS!), I decided to test my wisdom.
Boy, was I ever wrong. Within just one hour (ONE HOUR!) of
putting the e-version of my “Hypnotic Writing” online, I received
76 orders! That’s 76 orders for a book that I don’t print or
stock! That’s $3,000 PROFIT for just setting up an e-machine that
cranks out money! At the end of just the first week, there were
more than 500 orders! I suggest you start thinking of ways to
sell books online. Information still rules—off line as well as
on. I’m now living proof of it. (And I’m now scrambling to put
two more e-books online: “Spiritual Marketing” and “How to Get a
Million Dollars in FREE Publicity–On the Internet!” On top of
that, we will add an e-video of one of my talks on marketing!).”
So there you have it - straight from the horse’s mouth as it
were. Publishing ebooks is a winner!
As proof of the power of testimonials, and Joe’s own skill as a
copywriter, I couldn’t resist sharing this excerpt with you as
well:
“Can one news release get you any results? Ask Dr. Scott Lewis,
author of “The Fitness Groove” and the brain behind the trilogy
of showgirl fitness videos, who said–”
“With Joe’s publicity help and one single MAGICAL press release
he wrote for me, I said lights, camera and action!! Three
national TV shows in one week (BIG shows-THE VIEW, E!, NATIONAL
ENQUIRER TV). The segment on THE VIEW went so well, they were
even talking about it the next day. (My “Showgirl Exercises” were
even mentioned by Barbara Walters!) These are shows I’ve always
dreamed about getting on, and hitting three home runs in one week
is something to brag about. Thanks Joe!” — Dr. Scott Lewis,
http://www.showgirlworkout.com
Wow!
Doesn’t that leave you simply itching to click on the link below,
to see for yourself if Joe Vitale is really *that* good?!!
http://foreverweb.com/cgi-foreverweb/hypnotic
< *>
Join the Biz Bits Affiliate program and earn advertising space
here in Biz Bits. You have your own online stats, and all you
need to do is advertise your unique referral URL in your
signature file, ezine, on your web site, or anywhere else that’s
legal. Click to join now: http://www.nowsell.com/bb-aff.html
*** GET 100 IMPRESSIONS FOR EACH NEW SUBSCRIBER YOU REFER! ***
< *>
Tell me what YOU think! Send your feedback, comments, what you
like, what you hate, etc., to me at: mailto:azam+nowsell.com
Submit it!
TTFN
Azam
PS - read some of my favorite articles from the finest trio of
marketing ezines here: http://www.NowSell.com/trio.html
—————————————————————–
Your Privacy:
I greatly value your trust in me. I will never, ever, under any
circumstances give or sell your email address to anyone. Period!
—————————————————————–
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======================
+ TOOLS AT NOW SELL! +
======================
*** Meta Tag Maker ***
This handy little tool will generate meta tags for you to paste
straight into your page:
http://www.nowsell.com/site_promotion/meta.html
*** Free Search Engine Submit ***
Automatically submit your site to the top search engines (and see
the results) free:
http://www.nowsell.com/site_promotion/submit.html
*** Position Analyzer ***
Check the ranking of your site in the search engines:
http://www.nowsell.com/cgi-bin/position.cgi
*** Multi Search ***
Search for anything on all the major search engines and many
other resources:
http://www.nowsell.com/site_promotion/quicksearch.html
*** Assorted HTML Tools ***
Pop-up windows, frames and mouseover image code generators. CSS
template, Web colors, useful cut & paste Javascript, and more:
http://www.nowsell.com/internet_business/html
*** Free Business Consulting ***
A professional with over 30 years experience, David Deeson will
tell you how to tackle your business needs and problems head-on:
http://www.nowsell.com/internet_business/ask
*** Get Paid For It! ***
Listings of all the best paid to surf, read email and others.
http://www.nowsell.com/surfcash.html
*** Rapid Manual Search Engine Submit! ***
You should always submit your most important URLs by hand. Use
this free tool to manually submit to the top 20 search engines
in less than 15 minutes! An incredible time saver!
http://www.nowsell.com/site_promotion/search-engine-submit.html
======================
+ SITES TO CHECK OUT +
======================
http://www.grc.com/
Someone can get into your system while you’re online and take
personal information. Learn how to secure your computer against
uninvited guests and hackers. FREE!
http://www.quickfindit.com/
Search with a live online operator that helps you find what you
want. FREE!
http://www.prprofit.com/
Home of publicity expert Paul Hartunian - the guy who sold the
Brooklyn Bridge. FREE!
http://www.1001mediakits.com/
Directory of web sites that accept paid advertising. FREE!
http://www.kanoodle.com/
Paid listings earch engine on the Goto model.
* LINKS BELOW INCLUDED FOR THE BENEFIT OF NEW SUBSCRIBERS ONLY *
(These were published last issue. Lack of time this week. Sorry!)
http://www.enlowcircle.com/go/learn
Learn all about Venture Marketing your online business from
industry expert Mike Enlow. FREE! & FEE.
http://salesdoctors.com
Art Siegel’s SalesDoctors Magazine for information about selling
any product. FREE!
http://www.entreworld.com/
Database of articles on starting, running, and growing your
business. FREE!
http://ecomresourcecenter.com/
How to plan, build, manage and promote an ecommerce-enabled web
presence. FREE!
http://www.ecommercetimes.com/
Ecommerce issues, trends, news, and interviews. FREE!
http://www.ecommerceadvisor.com/
Home of the quality eCommerce Advisor ezine of Joan Sotkin. FREE!
========================== CLASSIFIEDS ==========================
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OK, that’s it for part one! Below you’ll find the INFO SECTION.
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